heavy expenses attending the literary departments
in the paper, and to make a livelihood
for myself and my family. The favour that
I now earnestly solicit, I shall diligently
labour to preserve, without entertaining a
presumptuous wish that I may enjoy it one
moment longer than I shall be found to
deserve it."
In politics, the Register is to be "of no
party." The proprietor trusts, however, "to
cool the animosities, stifle the resentments,
manage the personal honour, and reconcile
the principals of the contending parties." A
declaration of editorial policy betraying no
aspirations for the distinction afterwards
attained by the Thunderer. Yet censure is
to be administered when necessary, but
"conveyed in language that is suited to the respect
due to the public, before whose tribunal the
individual is arraigned; " while " nothing
shall find a place in the Universal Register
which can tend to wound the ear of delicacy
or corrupt the heart." As to the advertisements
admissible, Mr J. Walter observes,
"A newspaper in this particular ought to
resemble an inn, where the proprietor is
obliged to give his house to the use of all
travellers, who are ready to pay for it, and
against whose persons there is no legal or
moral objection." The miscellaneous articles
of intelligence are then enumerated. The
Theatres take the lead. Faithful accounts of
all remarkable trials at law are promised;
particularly those " in which the mercantile
world may be most interested." This
paragraph, amounting to ten lines, is, by a blunder
sometimes incidental to first publications,
printed twice over.
Hitherto the proprietor has spoken in the
first person; but, he drops into the third at
the close:
"Such is the plan that Mr. J. Walter has laid down
for the conduct of his paper; he now sends it forth to
the world in hopes that it will appear to the public,
deserving of their encouragement. For his own part,
he will no longer expect their countenance and favour
than he shall be found strictly to adhere to the
engagements in which he now enters, in this sketch,
which he humbly begs leave to lay before them.—
J. WALTER."
A notice follows, remarkable for the way
in which contributions are solicited, and the
kind of persons appointed to receive them:—
Mr. Searle, grocer, fifty-five, Oxford Street;
Mr. Thrale, pastrycook, opposite the
Admiralty, Mr. Wilson's Library, forty-five,
Lombard Street; Mr. Pratts, greengrocer, eighty-four,
Wapping; and Mr. Sterney, one
hundred and fifty-six, opposite Saint George's
Church, Borough. The office in Printing
house Square, of course, heads the list. This
address of Mr. J. Walter is remarkable for
modesty and sense. The pledges which it
gives are remarkably prophetic of success.
How did Mr. J. Walter make good his claims
to public encouragement in the first number
of the Daily Universal Register? No
parliamentary debates required insertion on that
memorable first of January. These, and
the editorial remarks, or leading article, are
supplied by the address from which we have
quoted; occupying three columns. Foreign
intelligence, which in The Times present
fills six or eight columns, scarcely takes up
one in The Times past; the dispositions
of all the courts of Europe are dispatched
in less space than a second rate court
now requires. It contains, however, a
smart thing; the answer made by the
King of Prussia to the Commandant of Cleves,
who wanted to know how he was to act if
the Austrian troops should attempt to pass
through his territories. The answer was,
"That if the Austrian troops marched
towards the Dutchy of Cleves, he should
tell them they had mistaken their way; if
they persisted, he should make prisoners of
them: and, if they resisted, he should kill
them. Signed, FREDERICK." The Court
News gives the ode for the new year, by
the poet-laureat, Paul Whitehead, sung in
the council-chamber before their Majesties;
who, it appears came up from Windsor on
New Year's Eve, and visited the theatre.
The examination of a bankrupt is the only
law report. There are no police-cases,
accidents and offences, or criticisms. One
correspondent writes, signing himself Gregory
Gazette, whom we suspect was in collusion
with the editor, and has no object in writing,
but to publish certain observations respecting
newspapers and newspaper conductors, which
would not have fallen with so good a grace
from the proprietor. Gregory Gazette is
facetious in a quiet way, and tells us, The
Universal Register, it is expected, will be
carried on to the satisfaction of an impartial
public. Its plan being liberal and
comprehensive, all sorts and sizes, denominations
and descriptions of men, have nothing to do
but to advertise in the Universal Register,
and they will immediately hear of something
to their advantage. He continues thus:—
"Much has been said in praise of public prints in
general. Even rhetoric and eloquence have been
pressed into their service. It has been said that
the four winds (the initial of which make up the word
NEWS) are not so capricious or so liable to change as our
public intelligencers. On Monday there is a whisper,—
on Tuesday, a rumour,- on Wednesday, a conjecture,
—on Thursday, a probable,— on Friday, a positive,
—on Saturday, a premature."
Passing over a memorial from the Empress
of Russia to her minister at the Hague (which
appears to have given an alarm in Amsterdam,
so emphatically did her Majesty call the
Dutch her friends and allies) and a paragraph
on Irish Protection Duties, we proceed to the
much vaunted feature of the new paper, the
advertisements. Here is a great difference
between the new Times, and the old Times.
All the advertisements of the first number of
the Daily Universal Register would scarcely
fill one column of the supplement of to-day's
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